FRENSHE

SUMMER 2024

▪ Photography

COMMISSIONS

▪ Photography, Second Story
▪ Creative Direction, Frenshe

CREDITS

Being Frenshe is a collection of wellness essentials curated by Ashley Tisdale.
Each product is crafted with clean ingredients and scented to evoke specific emotions, embodying the brand's ethos of nurturing well-being with simplicity and intentionality.
For the launch of new scents, Second Story took campaign photos inspired by the vibrant energy of Venice Beach. The shoot showcased new eau du parfum skus, shaped like ice-cream cones, which were a highly requested addition by consumers.

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